SKIPPY
Peanut Butter

SKIPPY Peanut Butter isn’t just delicious—it’s the Fun Nut, a playful, feel-good brand rooted in nostalgia and made for modern families. With a voice that’s upbeat and a flavor that sparks joy, SKIPPY connects with audiences who want food that’s fun, fuss-free, and full of personality.

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When SKIPPY approached us to create social-first recipe content, we saw the opportunity to reinforce their brand identity by infusing each piece with creativity and charm. From kid-friendly snack hacks to unexpected flavor combos, we crafted a series of thumb-stopping videos that delivered delight in every frame. Strategically designed to entertain, engage, and inspire, our content turned simple recipes into joyful experiences—and made SKIPPY the star of the kitchen.